Our story and mission in 140 seconds.
We don't just simply invest in people. We deeply invest in lives - believing that everyone has great purpose. We are able to help those in need get back into the labor market by offering a safe environment to work in our social business.
Who is KitePride?
We repurpose damaged or worn out high-performance materials into products made with you in mind. Through the donation of sails, wetsuits, kites and other gear, KitePride creates all kinds of bags, computer casings, trendy products, and even Kippahs! These products are durable but lightweight with beautiful designs made with you in mind.
Not only do we revitalize material, but the KitePride employees are given a second chance at life and a new hope.
KitePride adds value to our employees, volunteers, products and most importantly You.
Here is a testimony of a donor from KitePride’s Youtube series; Back to the Beginning - For the all testimony videos Click Here
Adi Degani, Kitesurfer since 2010
“I love the idea of recycling my kites because you do with that [kite] something. You don't take it out to the trash, you give [an] opportunity to someone to work in recycle, [which is] very good to the environment. [Its] more than just a bag”
Natalie, Kite Surfer for 10 years
“Funny to think my kite, I don't know, somebody in Germany [is] wearing my kite. All my experiences, and all the places I surfed and everything I went through with it (the kite). The good and the bad is a [continued] part of me”
Disclaimer: These quotes were edited to fit a text format
KitePride originated in Switzerland when a young female kite surfer used a broken kite in creating a completely new product! The organization of KitePride was born and it quickly took off. In 2016, KitePride was handed over to our social business A.I.R. Since then, we have continued to produce the items everyone loves while creating, designing new products, and continuing the ingenuity of KitePride’s origins.
Take a look at our uniquely designed and colorful products Here
We are a fashion social enterprise operating as a for-profit business.
KitePride’s social business creates jobs for women and men exiting the sex industry. There are approximately 14,000 men, and women trapped in forced labor in Israel where we are located. To combat this crisis, every bag sold at KitePride is designed and sewn by someone who has exited prostitution/human trafficking. As employees, they gain work experience and learn the importance of teamwork, reliability, and punctuality all the while, working through past traumas in a safe environment.
The employees at KitePride are hired at an hourly rate, in accordance with the individuals’ expertise and experience. Depending on their current health situation they work between four to eight hours a day, and so every employee has his own schedule fit to their situation.
By employing people exiting modern-day slavery, to upcycle material headed for landfills, KitePride creates a positive change we want to see in the world.
Get to know the KitePride family through the Employees Stories
Sponsor an Employee
Our vision is to eradicate modern-day slavery in an environmentally sustainable way
Our dream is seeing people being freed from forced labor and prostitution
Our goal is to restore lives and provide an opportunity for people to reach their full potential
Our social business is employing the marginalized and fostering a safe environment.
As a sponsor, you enable us to guarantee fair living wages and help our employees become independent, and valuable workers readying themselves for employment outside our safe work environment.
>>> Show your support in KitePride and join our "Sponsor an Employee" Program
Sponsor An Employee
As a sponsor, I help in providing professional supervision such as; one on one coaching and legal counsel.
Employees may lack formal education or the necessary work skills, and as a sponsor, I help in funding their education and expand on their trade skills and knowledge.
At KitePride, hot lunch is provided daily for the entire team. Everyone eats together, fostering a sense of family as a therapeutic method for the employees because many of them lack such experiences. As a sponsor, I help in fostering this positive environment and continue providing food for employees.
As a sponsor, I help cover unexpected health expenses which include but are not limited to; referrals for doctors, dentists, and counseling preventing medical bills from becoming overwhelming for the employees.
Mid March 2020, following the strict instructions of our government in Israel, we had to temporarily close our KitePride work space in Tel Aviv. At the moment are operating business as usual from July on, bringing back our employees one step at a time.
Due to the complete closure of borders, tourism came to a halt, which has been a steady income for us in the past.
Thanks to your generous financial support, continuous shopping on our online shop, your steady donations and sponsoring an employee, we made it through those tough months.
During the lockdown we visited our employees to boost their moods, offered practical support and bridged the gap of any financial need that arose. You can read more about it in our newsletter or follow us on social media to stay up to date on our whereabouts as a social business.
We are grateful for your ongoing financial help to get through the next few months as business is slow in coming!
Stories That Inspire Us!
- Independence Joseph's Story Read how the Sponsorship Program helps our Employees to become independent.
- FREEDOM Saida's Story How your contribution makes a difference in a families life.
- Making a difference Our Sponsors Read why our current sponsors support this program and what inspired them to partner with us
At KitePride, it is our heart’s purpose to give our workers the stability to feel safe, confident, and prepared enough to eventually leave us and venture out on their own into new dreams they have. We desire to help them completely move out of their old life and into a new successful one. Joseph’s story is one of where our purpose is being fulfilled and his. He came from a life of being forced to sell himself as a female from the age of 15 to 35. He has since then returned to life as a male and is no longer in the sex trade. Determined to make it on his own, he was on the brink of homelessness and hungry many times. After learning how to sew with an Israeli organization, he found that design was something he enjoyed and was good at. Since being under our work program, Joseph has grown so much in confidence and has grown stronger in his talents and abilities. So much so that he has now begun his journey towards his dream of starting his own small business & fashion label!
It is your help through our Sponsorship Program that will make it possible for us to enable him to meet this dream through mentoring and giving the supervision he needs to start his business. He will continue to work with us at KitePride 50% of his time while using the rest of his time to start up his own business to design clothes. He currently has already acquired a 50 sq meter location and is renovating it. Your support is so crucial to Joseph’s future goals and to so many others with us. To see someone come from a past so riddled with hopelessness and go into a future where they can be all they were destined to be is a joy that is more than words can express. Sign up here to sponsor Joseph and other KitePride employees today!
At KitePride, it is our heart’s purpose to give our workers the stability to feel safe, confident, and prepared enough to eventually leave us and venture out on their own into new dreams they have. We desire to help them completely move out of their old life and into a new successful one. It is also our great hope that they find a family with us that they have never experienced and they feel included in a caring community that loves and appreciates them. Saida’s* story is one of where our purpose is being fulfilled.
Saida* felt rejection from a very early age. When her mother was pregnant with her, her dad made it known that if she did not have a boy, he would leave her. He did not want another girl and would marry someone else who could give him a son. He kept that promise. At an early age she had to work to help raise her siblings, including putting her brother through school, and was declined the opportunity to pursue her dreams. As a young Palestinian woman she was a product of an abusive arranged marriage to an Israeli who turned out to be a drug addict.
In the past this would have granted Saida* Israeli citizenship as well. However, she only received temporary residency but never could complete the process to permanent residency or Israeli citizenship due to separation because of her husband’s violence and time in prison. After the couple got together again the law changed. Since 2003 Palestinians no longer receive Israeli citizenship even if they are married to Israelis.
The case has been referred to the Humanitarian committee reviewing this unusual situation to make a decision. We are asking that she be granted the A-5 visa, which she did have in the past, because it will at least give her an Israeli ID and social and medical benefits in Israel.
Coming to KitePride has changed her life in many ways. Thanks to our unique legal entity we have been able to offer her far more than just a job. She is able to learn how it is to be loved unconditionally without the overwhelming feeling of rejection. Saida* says that kitepride is the first place she has ever felt like she was included, needed, and wanted. She also says that she has a family now that she knows she can depend on and who will always treat her with love, dignity, and compassion. At KitePride she feels like she has a home. Finally. Your support has allowed this to happen and your sponsorship of her will help us to pay for her legal case and court costs and will allow her to continue to be able to stay in Israel with us, her family, which will help her to eventually transition into a new life of freedom, wholeness, and independence.
Her story is just one of many where the help of generous and empathetic people has changed the life of someone forever for the better. To see someone come from a past so riddled with hopelessness and go into a future where they can be all they were destined to be is a joy that is more than words can express. You can be a part of that joy.
«I'm happy to be involved with KitePride and the work they are doing with human trafficking. I think more people would be involved with these issues if they just knew what to do and were confident the organization they were supporting was being responsible with the funds they're getting. After talking with Matt several times, I'm convinced that Glowbalact and KitePride are effectively helping these folks out of prostitution and giving them the chance to be the people God made them to be. Good job guys!!» B.N
«I never knew the world of human trafficking and the fate of its victims until I attended a talk a few years ago where I heard a speaker talk about the atrocities of such an industry. The notion of human trafficking and the fact that it exists in the 21st century was devastating and I couldn’t stop thinking about it. Since then, I have become an active volunteer with Glowbalact in order to make an impact in the lives of those involved in the sex trade industry.
Now, being a mum, it is harder to be actively involved due to time restrictions. However, in order to feel as though am still making a difference and impacting the lives of those less fortunate, I have decided to become a sponsor.
I believe that through every donation, it helps support a person re-enter the workforce.» Melissa Lischer
"Je me suis décidée rapidement pour le parrainage car c'est une manière simple, rapide et concrète d'aider dans la lutte contre le trafique humain. Je me suis décidée à parrainer ce projet car je peux me sentir proche des femmes et de leurs besoins tout en restant chez moi. Je veux montrer à ces femmes qu'elle ne sont pas seules et que d'autres personnes dans le monde pensent à elles, croient en elles, et apprécient leur travail!" C. O.